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GUM is open daily from 10:00 to 22:00
Single Enquiry Service: +7 (495) 788-4343 | info@gum.ru
Daily from 10:00 to 22:00
+7 (495) 788-4343 info@gum.ru
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Latest News
14 may 2021
Pop-up Store Orlebar Brown at X.O.

Get ready for summer with X.O.! On May 15, the English beach and leisure clothing brand opens its pop-up store at GUM.

The pop-up store offers the entire range of branded products: silk and plush polos, knitted pullovers, beach and urban shorts, swim trunks, T-shirts, regular shorts, trousers, and beach shoes.

Orlebar Brown is famous not only for the flawless cut of its items but also for the stylish swim trunks that Daniel Craig wore in Skyfall. Orlebar Brown was founded by Adam Brown and launched in 2007 as a tailored approach to men’s swim shorts. OB Classic swim shorts remain the original and best ‘short you can swim in’, offering something you can wear on the beach or by the pool, yet smart enough to wear to lunch or for a drink. It is that very concept that brought Orlebar Brown renown. In 2018, Orlebar Brown was bought by Chanel, gaining status as an elite brand.

The new Orlebar Brown Summer 2021 collection is based on the rural summer gardens of Tuscany and Provence. Wild Garden is quietly romantic and visually glowing, with summery hues and vintage-inspired floral prints patterning swimwear and shirts. Discover luxe cotton-silk shirting, striped polo shirts, and organic cotton T-shirts and sweats to instill summer in your wardrobe. The new collection also embodies the company’s goal to attain sustainable production. Orlebar Brown fully controls the fabric production cycle and actively uses recycled polyester threads.


14 may
Pop-up Store Orlebar Brown at X.O.

Get ready for summer with X.O.! On May 15, the English beach and leisure clothing brand opens its pop-up store at GUM.

The pop-up store offers the entire range of branded products: silk and plush polos, knitted pullovers, beach and urban shorts, swim trunks, T-shirts, regular shorts, trousers, and beach shoes.

Orlebar Brown is famous not only for the flawless cut of its items but also for the stylish swim trunks that Daniel Craig wore in Skyfall. Orlebar Brown was founded by Adam Brown and launched in 2007 as a tailored approach to men’s swim shorts. OB Classic swim shorts remain the original and best ‘short you can swim in’, offering something you can wear on the beach or by the pool, yet smart enough to wear to lunch or for a drink. It is that very concept that brought Orlebar Brown renown. In 2018, Orlebar Brown was bought by Chanel, gaining status as an elite brand.

The new Orlebar Brown Summer 2021 collection is based on the rural summer gardens of Tuscany and Provence. Wild Garden is quietly romantic and visually glowing, with summery hues and vintage-inspired floral prints patterning swimwear and shirts. Discover luxe cotton-silk shirting, striped polo shirts, and organic cotton T-shirts and sweats to instill summer in your wardrobe. The new collection also embodies the company’s goal to attain sustainable production. Orlebar Brown fully controls the fabric production cycle and actively uses recycled polyester threads.


ГУМ
109012 Москва Красная площадь, 3
8 (800) 700-28-28 internetboutique@gum.ru