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GUM is open daily from 10:00 to 22:00
Single Enquiry Service: +7 (495) 788-4343 | info@gum.ru
Daily from 10:00 to 22:00
+7 (495) 788-4343 info@gum.ru
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Latest News
20 may 2021
ETRO Presents White Magnolia

ETRO presents White Magnolia, a hymn to the beauty and wonder of nature in which the brightness of flowers blends with creamy tones of musk and the enveloping warmth of woody notes.

Created in collaboration with maître parfumeur Olivier Cresp (Firmenich), the new Eau de Parfum celebrates springtime by unveiling a precious balance between natural raw materials extracted in full respect for the environment and refined molecules derived from the most advanced scientific research. Calabrian bergamot evokes Mediterranean atmospheres with the sparkle of citrus fruit, infused by the elegance of amber cedarwood. At its heart, the floral harmony of magnolia spreads its freshness, encountering the luminous transparency of hellebore. Whitewood adds structure to sensuality while the creaminess of the musk releases a gentle, warm caress into the air.

Embellished with the iconic Paisley pattern in relief on the transparency of the glass and the gold-coloured cap, the White Magnolia Eau de Parfum is available in a 100 ml bottle. The fragrance is presented in a luxurious box lined with ETRO's archive fabrics.

The new eau de parfum by ETRO is available at ETRO and Articoli by Bosco boutiques.

20 may
ETRO Presents White Magnolia

ETRO presents White Magnolia, a hymn to the beauty and wonder of nature in which the brightness of flowers blends with creamy tones of musk and the enveloping warmth of woody notes.

Created in collaboration with maître parfumeur Olivier Cresp (Firmenich), the new Eau de Parfum celebrates springtime by unveiling a precious balance between natural raw materials extracted in full respect for the environment and refined molecules derived from the most advanced scientific research. Calabrian bergamot evokes Mediterranean atmospheres with the sparkle of citrus fruit, infused by the elegance of amber cedarwood. At its heart, the floral harmony of magnolia spreads its freshness, encountering the luminous transparency of hellebore. Whitewood adds structure to sensuality while the creaminess of the musk releases a gentle, warm caress into the air.

Embellished with the iconic Paisley pattern in relief on the transparency of the glass and the gold-coloured cap, the White Magnolia Eau de Parfum is available in a 100 ml bottle. The fragrance is presented in a luxurious box lined with ETRO's archive fabrics.

The new eau de parfum by ETRO is available at ETRO and Articoli by Bosco boutiques.

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109012 Москва Красная площадь, 3
8 (800) 700-28-28 internetboutique@gum.ru