MoCKвa logo, which was developed by Calvin Klein Jeans creative team in 2016, symbolizes the unifying power of the two participants of the cooperation: Moscow is a city attracting the most fashionable public, its name contains the symbolic initials of the Calvin Klein brand. Moscow is the only city, for which similar collaboration was created. It is symbolic that the mono-brand corner is located in GUM - a place that unites the energy of the city and its residents with tourists coming for new impressions and for exclusive T-shirts, of course.

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