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28 august 2024
Travel through time with MAX&Co
The new collection of the brand is the result of a constant dialogue between traditions and the essence of modern fashion. At the center of the collection are essential pieces for any wardrobe, from tailored blazers to knitwear, which serve as the starting point for creating authentic and versatile ensembles. The key concept here is minimalism - from structured silhouettes, soft contours of cargo pants and super-soft volumes of striped pullovers, to the precise cut of casual three-piece wool suits and velvet jackets. Quality and attention to materials are at the forefront: in addition to traditional tartan patterns, including the Prince of Wales check, cotton twill and innovative fabrics with textures created from experimental yarns have found their place in the collection.

The color scheme of the collection includes both neutral shades - white, gray, camel - and deeper and brighter tones, reminiscent of sunset colors. Evening wear takes a nod to the '90s, with pencil skirts, slip dresses, printed suits and sleek satin jackets, as well as black minidresses and draping blouses with rainbow highlights. The collection returns to iconic outerwear including Runaway and Longrun, as well as leather jackets, trench coats and the latest cold-weather offerings including puffer jackets, reversible parkas and quilted jackets with reclaimed feather padding, featuring voluminous sleeves, sportswear-like drawstrings, and the effect of a multi-layer cut.

The autumn-winter 2024 collection is complemented by accessories designed to make everyday life easier without losing chic. For example, a lightweight and functional nylon travel set, timeless ballet flats, this time in satin, and sneakers created in collaboration with eco-friendly company ACBC. Precious belts, baseball caps, enamel hoop earrings and the most practical iconic Abbraccio bag with a carabiner also found their place in the collection.
28 august
Travel through time with MAX&Co
The new collection of the brand is the result of a constant dialogue between traditions and the essence of modern fashion. At the center of the collection are essential pieces for any wardrobe, from tailored blazers to knitwear, which serve as the starting point for creating authentic and versatile ensembles. The key concept here is minimalism - from structured silhouettes, soft contours of cargo pants and super-soft volumes of striped pullovers, to the precise cut of casual three-piece wool suits and velvet jackets. Quality and attention to materials are at the forefront: in addition to traditional tartan patterns, including the Prince of Wales check, cotton twill and innovative fabrics with textures created from experimental yarns have found their place in the collection.

The color scheme of the collection includes both neutral shades - white, gray, camel - and deeper and brighter tones, reminiscent of sunset colors. Evening wear takes a nod to the '90s, with pencil skirts, slip dresses, printed suits and sleek satin jackets, as well as black minidresses and draping blouses with rainbow highlights. The collection returns to iconic outerwear including Runaway and Longrun, as well as leather jackets, trench coats and the latest cold-weather offerings including puffer jackets, reversible parkas and quilted jackets with reclaimed feather padding, featuring voluminous sleeves, sportswear-like drawstrings, and the effect of a multi-layer cut.

The autumn-winter 2024 collection is complemented by accessories designed to make everyday life easier without losing chic. For example, a lightweight and functional nylon travel set, timeless ballet flats, this time in satin, and sneakers created in collaboration with eco-friendly company ACBC. Precious belts, baseball caps, enamel hoop earrings and the most practical iconic Abbraccio bag with a carabiner also found their place in the collection.
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