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On February 19, a long-awaited event took place in GUM - the grand opening of a new store of the Italian brand Lardini. The founder of the company, Andrea Lardini, who flew to Moscow specially for this occasion with his son, became the main character of the evening. In the company of Mikhail Kusnirovich, he met the guests on line 1 of GUM, warmly welcoming everyone who came to share this significant moment.
As a tribute to the skill of Italian tailors, a colorful photo zone was organized near the entrance to the store, stylized as an old atelier. An atmosphere of creative inspiration reigned here: a master embroiderer and mannequins with jacket blanks, neat patterns and patterns emphasized the importance of the artisan approach, which is the brand’s philosophy.
To the accompaniment of national Italian melodies, guests, including Milosh Bikovich, Ilya Averbukh and Elizaveta Arzamasova, Yulia and Artem Akimov, Alexey and Galina Nemov, Andrey Fomin, Konstantin Anisimov, Vadim Dymov and Evgenia Zelenskaya, Ksenia Solovyova, Aleko Nadiryan, Evgeny Zabolotny, Evgeny Marcelli, got acquainted with the new Lardini store in GUM in the Bosco di Ciliegi space.
The collaboration between Bosco and Lardini, which over time grew into a strong friendship, began in 2005. The Italian brand, known for its attention to detail and high quality standards, has long been represented in the BoscoFamily multi-brand store. In the spring of 2022, the Lardini mono-brand store opened in Passage, and now a new stage of cooperation is coming - the flagship boutique of the Italian brand on the 1st line of GUM.
The Lardini brand occupies a special place in the history of Italian fashion, closely associated with the country's leading manufacturers and houses. Founded in 1978 by brothers Andrea and Luigi Lardini and their sister Lorena, this small family company quickly achieved success. She has worked with many famous brands. In 1993, the first suits under its own brand Lardini appeared on the market, which immediately attracted the attention of connoisseurs of quality clothing. Today, the company offers a wide range of classic men's wardrobe, where you can find everything you need: from elegant suits and formal cotton shirts to smart-chic styles. Lardini continues to maintain high standards of quality and style, remaining true to its traditions.
In the spring-summer 2025 season, the fashion house proposes to rethink the usual ideas about style and comfort. Inspired by the relaxed resort atmosphere of the French Riviera, Luigi Lardini has created the perfect capsule wardrobe, allowing you to combine items depending on your mood and preferences.
The end of the Italian evening on Red Square was the BoscoxLardini family dinner to the tunes of Italian pop music. Andrea Lardini and her son Alessio treated the guests to desserts prepared according to Andrea's recipes. They were assisted by Bosco Café chef Davide Corso. As a souvenir of the event, guests took with them the gilded Lardini quatrefoils on the lapels of their jackets, which have been a recognizable symbol of the brand for many years.
As a tribute to the skill of Italian tailors, a colorful photo zone was organized near the entrance to the store, stylized as an old atelier. An atmosphere of creative inspiration reigned here: a master embroiderer and mannequins with jacket blanks, neat patterns and patterns emphasized the importance of the artisan approach, which is the brand’s philosophy.
To the accompaniment of national Italian melodies, guests, including Milosh Bikovich, Ilya Averbukh and Elizaveta Arzamasova, Yulia and Artem Akimov, Alexey and Galina Nemov, Andrey Fomin, Konstantin Anisimov, Vadim Dymov and Evgenia Zelenskaya, Ksenia Solovyova, Aleko Nadiryan, Evgeny Zabolotny, Evgeny Marcelli, got acquainted with the new Lardini store in GUM in the Bosco di Ciliegi space.
The collaboration between Bosco and Lardini, which over time grew into a strong friendship, began in 2005. The Italian brand, known for its attention to detail and high quality standards, has long been represented in the BoscoFamily multi-brand store. In the spring of 2022, the Lardini mono-brand store opened in Passage, and now a new stage of cooperation is coming - the flagship boutique of the Italian brand on the 1st line of GUM.
The Lardini brand occupies a special place in the history of Italian fashion, closely associated with the country's leading manufacturers and houses. Founded in 1978 by brothers Andrea and Luigi Lardini and their sister Lorena, this small family company quickly achieved success. She has worked with many famous brands. In 1993, the first suits under its own brand Lardini appeared on the market, which immediately attracted the attention of connoisseurs of quality clothing. Today, the company offers a wide range of classic men's wardrobe, where you can find everything you need: from elegant suits and formal cotton shirts to smart-chic styles. Lardini continues to maintain high standards of quality and style, remaining true to its traditions.
In the spring-summer 2025 season, the fashion house proposes to rethink the usual ideas about style and comfort. Inspired by the relaxed resort atmosphere of the French Riviera, Luigi Lardini has created the perfect capsule wardrobe, allowing you to combine items depending on your mood and preferences.
The end of the Italian evening on Red Square was the BoscoxLardini family dinner to the tunes of Italian pop music. Andrea Lardini and her son Alessio treated the guests to desserts prepared according to Andrea's recipes. They were assisted by Bosco Café chef Davide Corso. As a souvenir of the event, guests took with them the gilded Lardini quatrefoils on the lapels of their jackets, which have been a recognizable symbol of the brand for many years.
20 february
Grand opening of Lardini in GUM
On February 19, a long-awaited event took place in GUM - the grand opening of a new store of the Italian brand Lardini. The founder of the company, Andrea Lardini, who flew to Moscow specially for this occasion with his son, became the main character of the evening. In the company of Mikhail Kusnirovich, he met the guests on line 1 of GUM, warmly welcoming everyone who came to share this significant moment.
As a tribute to the skill of Italian tailors, a colorful photo zone was organized near the entrance to the store, stylized as an old atelier. An atmosphere of creative inspiration reigned here: a master embroiderer and mannequins with jacket blanks, neat patterns and patterns emphasized the importance of the artisan approach, which is the brand’s philosophy.
To the accompaniment of national Italian melodies, guests, including Milosh Bikovich, Ilya Averbukh and Elizaveta Arzamasova, Yulia and Artem Akimov, Alexey and Galina Nemov, Andrey Fomin, Konstantin Anisimov, Vadim Dymov and Evgenia Zelenskaya, Ksenia Solovyova, Aleko Nadiryan, Evgeny Zabolotny, Evgeny Marcelli, got acquainted with the new Lardini store in GUM in the Bosco di Ciliegi space.
The collaboration between Bosco and Lardini, which over time grew into a strong friendship, began in 2005. The Italian brand, known for its attention to detail and high quality standards, has long been represented in the BoscoFamily multi-brand store. In the spring of 2022, the Lardini mono-brand store opened in Passage, and now a new stage of cooperation is coming - the flagship boutique of the Italian brand on the 1st line of GUM.
The Lardini brand occupies a special place in the history of Italian fashion, closely associated with the country's leading manufacturers and houses. Founded in 1978 by brothers Andrea and Luigi Lardini and their sister Lorena, this small family company quickly achieved success. She has worked with many famous brands. In 1993, the first suits under its own brand Lardini appeared on the market, which immediately attracted the attention of connoisseurs of quality clothing. Today, the company offers a wide range of classic men's wardrobe, where you can find everything you need: from elegant suits and formal cotton shirts to smart-chic styles. Lardini continues to maintain high standards of quality and style, remaining true to its traditions.
In the spring-summer 2025 season, the fashion house proposes to rethink the usual ideas about style and comfort. Inspired by the relaxed resort atmosphere of the French Riviera, Luigi Lardini has created the perfect capsule wardrobe, allowing you to combine items depending on your mood and preferences.
The end of the Italian evening on Red Square was the BoscoxLardini family dinner to the tunes of Italian pop music. Andrea Lardini and her son Alessio treated the guests to desserts prepared according to Andrea's recipes. They were assisted by Bosco Café chef Davide Corso. As a souvenir of the event, guests took with them the gilded Lardini quatrefoils on the lapels of their jackets, which have been a recognizable symbol of the brand for many years.
As a tribute to the skill of Italian tailors, a colorful photo zone was organized near the entrance to the store, stylized as an old atelier. An atmosphere of creative inspiration reigned here: a master embroiderer and mannequins with jacket blanks, neat patterns and patterns emphasized the importance of the artisan approach, which is the brand’s philosophy.
To the accompaniment of national Italian melodies, guests, including Milosh Bikovich, Ilya Averbukh and Elizaveta Arzamasova, Yulia and Artem Akimov, Alexey and Galina Nemov, Andrey Fomin, Konstantin Anisimov, Vadim Dymov and Evgenia Zelenskaya, Ksenia Solovyova, Aleko Nadiryan, Evgeny Zabolotny, Evgeny Marcelli, got acquainted with the new Lardini store in GUM in the Bosco di Ciliegi space.
The collaboration between Bosco and Lardini, which over time grew into a strong friendship, began in 2005. The Italian brand, known for its attention to detail and high quality standards, has long been represented in the BoscoFamily multi-brand store. In the spring of 2022, the Lardini mono-brand store opened in Passage, and now a new stage of cooperation is coming - the flagship boutique of the Italian brand on the 1st line of GUM.
The Lardini brand occupies a special place in the history of Italian fashion, closely associated with the country's leading manufacturers and houses. Founded in 1978 by brothers Andrea and Luigi Lardini and their sister Lorena, this small family company quickly achieved success. She has worked with many famous brands. In 1993, the first suits under its own brand Lardini appeared on the market, which immediately attracted the attention of connoisseurs of quality clothing. Today, the company offers a wide range of classic men's wardrobe, where you can find everything you need: from elegant suits and formal cotton shirts to smart-chic styles. Lardini continues to maintain high standards of quality and style, remaining true to its traditions.
In the spring-summer 2025 season, the fashion house proposes to rethink the usual ideas about style and comfort. Inspired by the relaxed resort atmosphere of the French Riviera, Luigi Lardini has created the perfect capsule wardrobe, allowing you to combine items depending on your mood and preferences.
The end of the Italian evening on Red Square was the BoscoxLardini family dinner to the tunes of Italian pop music. Andrea Lardini and her son Alessio treated the guests to desserts prepared according to Andrea's recipes. They were assisted by Bosco Café chef Davide Corso. As a souvenir of the event, guests took with them the gilded Lardini quatrefoils on the lapels of their jackets, which have been a recognizable symbol of the brand for many years.
